.

At only 26 years old Reggie Yates is the man behind the most talk about acronym in London-Town “ATCN” bka “A Tribe Called Next”! Now I know that “A Tribe Called Next” must bring up all types of connotations for hip-hops alike; but no, “A Tribe Called Next” is not a sub-par English tribute band to “A Tribe Called Quest”! It’s a group of carefully picked individuals, who use their website as a portal to “throw up” their thoughts and ideas; also giving you a little insight to the working life of a few of Londons’ most promising creative set. If Hypebeast had a younger cooler brother, with an English accent, an enjoyment of cockney-rhyming slang [East-London Slang] and Grime music “ATCN” would be him. With members ranging from emcee’s, Djs, comedians, stylist and visual artists; there’s always a whole lot of goodness [on the website] to feast you eyes on and keep you distracted at work!  “ATCN” is not just an Internet site it is a lifestyle; and one that is so popular, has people queuing at the door of their monthly club name “trading places”. Even Kanye West has come to shake a leg and show love!

We got a chance to chit chat with “ATCN” founder about what’s next for the tribe.

Reggie Yates

GIANT: Many people in the United Kingdom will most definitely know who you are, but for those  in the United States that may not be aware of who Reginald [bka] Reggie Yates aka “No-Bizzi” is, how would you describe yourself?

RY: I’m a creator who is lucky enough to love his day job and fortunate enough to indulge his passions in his spare time…

Reggie partying in the DJ Booth

GIANT: Who inspired you growing up, and what people dead or alive, continue to have that inspirational impact on your life today?

RY: I wouldn’t really say there has ever been anyone that has inspired me to change or try to be like. I admire lots of people and respect their achievements. Where I want to end up is uncharted territory. I want to originate and do things in a way this city is yet to experience. I’m a work in progress…

GIANT: ‘A Tribe-Called-Next’ [ATCN] has had a large following pretty much ever since it’s conception. What promoted you to give birth to such a brilliant idea; and did you ever think that, “ATCN” would become such a big part of the London creative scene?

RY: Well I’m always surprised when it is described as being so important as really, its a lots of us throwing up online our thoughts and feelings daily… It was set out to be a great portal where creative people I know and or admire get another avenue to shine. It seems to be working and has grown into something bigger then I had imagined. But as ever we don’t sleep, so what we have planned capitalizes on our popularity and will hopefully give us all the opportunity to do more creatively.

GIANT: How did you pick the other members of the tribe, and are you still hiring

RY: Always hiring and always looking. It’s about moving with good-natured, talented, honest people. I work hard on several projects daily and expect nothing less. For me, by in large I only ever approach people I believe have the same work ethics as me and for the most part are on the come up.  My dream is to have each triber be a beast in their own field and go on to create their own brand. TV show, label,… etc

GIANT: The “ATCN” club night at Trading Places has become the place to be! With queues trailing down street corners, the only advice given is come early or
be disappointed, [and before you ask I Have been one of the disappointed few lol!].

RY: Sorry about that! Trading, like Tribe has grown into something bigger then us which is why we have pulled it from being a monthly. We never set out to have a rave; we wanted a hang out for our friends and family. Good music and good people, which is why it started with 120 people. Where we are now is where we began. Pulling it back but keeping it under the radar. Friends and family, good people good music. Its is attracting a lot of attention so watch this space..

“Trading Places” Party Flyer

GIANT: What is the craziest thing that has ever happened at a “ATCN” club night?

R.Y: I think Young Jeezy and Kanye West performing “Amazing” around a piano being
Played by Mr. Hudson while London thirty one floors below buzzed totally unaware of history going down upstairs is pretty special…

Kanye West partying at “Trading Places” in London

• For more info got to: atribecallednext.com

Hakeem Balogun