If Star and OK! Magazine haven’t fulfilled your appetite for the rich and skinny, than these jeans surely will. After creating (the Fergie favorite) Seven for All Mankind—one of the most popular designer denim brands today—Michael Glasser went on hiatus, only to return to the industry shortly thereafter with a desire to shake up the tried-and-true sea of blue. Pairing up with Joie Rucker, former VP of Design for Guess and Levi’s, the two launched their first collection, comprised of 13 different skinny-cut styles in 15 bold colors.

The truth behind the brand name is as simple as it sounds. A longstanding brainstorming session led to a short Q&A. How does someone want to feel when they pull on their favorite jeans? Well, what we don’t want is to have to squeeze and squat to get them to fit. Thus, the memorable moniker was born. Staying true to its name, the jeans provide you with the kind of luxury only the rich and skinny get to experience. Each pair features silk-lined pockets and waistlines, and the hardware is inspired by old Cartier collections.

The website is as embarrassingly entertaining as flipping through a Hello. Full of fictional characters, including a boozing housewife, spoiled heiress, and French-speaking bulldog, each stars in their own confessional webisode and keeps a running blog. In the showroom, moving mannequins model each denim style (including Bellissima, Sleek, Fine, and High) with Tyra-taught poses and pivots. And don’t worry about living the lifestyle; with the jeans priced at less than $200 and GIANT favorites Rihanna and Beyonce already (unofficially) endorsing the brand, it’s been proven that you don’t have to be rich or skinny to rock Rich & Skinny.

-Danielle Cheesman